Technology and art:
how AI can predict your future

Let's see how art has changed with the advent of technology, what trends now prevail at exhibitions and how you can find out your future based on information from social networks.

Remember the shot from the TV series "Hannibal", when Will Graham and Hannibal Lecter are sitting in an empty hall of the Uffizi Gallery before Botticelli's "Primavera"? We guess, everyone sometimes wants to do the same, but there are two "buts" at once: staying alone with art for at least a few minutes without the crowd of tourists in the same room is rather an impossible dream nowadays, moreover, the pandemic has made its own adjustments to the possibility of travel.

However, there are also good points: so, during the post pandemic period, you can make a trip to art with just a couple of clicks - hundreds of museums around the world have launched virtual tours of their exhibitions, starting from the Hermitage museum to the Tate Gallery.

Google art project

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Now, thanks to IT, the world of art is still at arm's length — or rather, at the distance of the keyboard.

Google art project includes more than 385 exhibition halls and 400 works by various artists

You can learn more about contemporary artists and their art and also have a look at paintings which have become classic: "The Starry night" by van Gogh, "The Birth of Venus" by Botticelli, "The Return of the prodigal son" by Rembrandt and others.

New Nature

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At the exhibition "New Nature" by Recycle group you can find dimmed lights, interactive parts of the exhibition (for example, a cabin that predicts future), and on the second floor a dark forest is waiting for you. A forest of broken links, as the creators of the exhibition explain.

"New Nature" tells about the relationship of a human with an artificial intelligence, created by him, about today's life in the digital world and the desire to perpetuate yourself in it, about trying not to get lost in endless digital information flows.

This exhibition, held at the The Manege Central Exhibition Hall, is one of the brightest examples of the exposition, which combines technology and art: for example, it is possible even to know your future — artificial intelligence calculates for everyone their probable future, based on information available from public sources, and all you need is just enter your details (such as your account in social network) .

Technology and art

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Technology and art no longer exist in parallel, but actively interact, creating new forms and ways of expression of the artists' ideas, as well as new forms of experience for visitors

In most cases, you can find e-audio guide and listen to the "private" tour using app in your smartphone, tablet, or other device, or access additional digital content of the museum — many exhibitions have their own online platform.

Art has also changed: more and more attention is being paid to exhibits that will affect all the senses, not just sight; and it is more interesting for visitors not just to watch the exhibition, but to touch, hear and interact in every possible way.

So, at the Erarta Museum, you can participate in an attraction that will eventually give an answer which hemisphere of your brain works more often at decision-making moments — the one that is responsible for emotions or logic.

And what's next?

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The question of whether the "new" art will completely replace the classical one one day seems very banal, but nevertheless remains relevant.

There is no definite answer to it now, because it is difficult to make any forecasts in this field

Nevertheless, there are still a lot of people in the museum halls at "traditional" exhibitions every day, and some of the works are firmly entrenched not only in world culture, but also in history.

IT professions in art today which are in demand today

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With the growing "digitalization" of art taking place today, there is also a growing need for IT specialists who will be able to develop mobile apps for interactive exhibitions, help with the technical "stuffing" of expositions and much more. Currently, in the field of art (for example, in museums), the following IT specialties are most in demand:

Web Designer;
UI/UX designer;
Software Developers;
QAs:
Product managers.

Art is multifaceted, it changes as society changes and develops, looking for new ways and opportunities for implementation. Today we have a unique opportunity to observe the duet of two seemingly opposite spheres - technology and art.

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