User Acquisition Manager (Mobile Subscriptions)
Roles like this don’t come up often: full ownership of 1–2 mobile subscription apps, real budget responsibility, and direct access to senior decision-makers.
Context:
We’re supporting an international mobile product company with a portfolio of ~15 apps. The business has been scaling subscriptions / in-app purchases as a core growth engine.
Why this role matters:
They’re looking for a User Acquisition Manager who will own growth outcomes end-to-end for 1-2 apps: strategy, experimentation, creative direction, testing, scaling, and performance reporting and who can also push product-level improvements when performance needs it.
What you’ll do:
- Own UA strategy and execution for 1-2 apps.
- Drive growth experimentation: hypotheses → tests → analysis → scaling.
- Lead the creative performance loop: briefs, scripting, iterations, and feedback with producers/freelancers.
- Run, optimize, and scale paid campaigns with decision-ready reporting.
- Collaborate with product/analytics to improve conversion and subscription performance.
What they’re looking for:
- 2–4 years of full-time experience in Performance Marketing / UA for mobile subscription apps (IAP).
- Deep hands-on expertise in at least one major paid channel (Google / Meta / TikTok), ideally strong in Google + Meta.
- Proven contribution to scaling a mobile app with meaningful budgets ($10M+ total UA spend; also relevant: $500K–$1M monthly with clear ownership).
- Calm, structured execution in scaling environments; strong sense of ownership over outcomes.
Compensation & benefits:
Compensation is $50K–$90K per year. The benefits package is built for long-term pace: 20 days of PTO (25 for UK/EU) plus a paid day off on your birthday, a structured annual salary review, and a remote-first setup with equipment provided so you can work comfortably from day one.
You’ll also have real opportunities to connect in person—quarterly team meetups and two larger offline events each year.
On top of that, you’ll get dedicated support for role-specific learning (training, courses, and certifications) to keep your skills sharp as you scale.
Full Remote (GMT+3 ±)
You’ll also have real opportunities to connect in person—quarterly team meetups and two larger offline events each year.
On top of that, you’ll get dedicated support for role-specific learning (training, courses, and certifications) to keep your skills sharp as you scale.
Full Remote (GMT+3 ±)
Interested?
Share your CV/LinkedIn plus a short note on the subscription apps you worked on, channels you owned (Google/Meta/TikTok), and the budgets you managed (monthly + total).
Share your CV/LinkedIn plus a short note on the subscription apps you worked on, channels you owned (Google/Meta/TikTok), and the budgets you managed (monthly + total).